Design Services Commissioned:
Web site Re-Design; SEO; Web site Maintenance

SouthLand Design Client Since: September 2005

About Party Palz:
Party Palz is a party and event resource for costumed characters, telegrams, moon walks, musicians and DJs as well as picnic / party games, and decorating corporate and special events, favors and more!

The Business Problem:
Party Palz web site design did not effectively communicate their versatility. Providing entertainment to everyone from children's parties to corporate events to wedding showers, while delivering services from musicians and costumed characters to decoration, they were having a difficult time finding an appropriate look to reflect their expertise. The web site was not effectively converting traffic to sales. Cindy Maheras, Party Palz Owner, states, "I could not find a web designer that could create a professional looking web site to reflect all of the services I offer, keep my site updated in a timely manner, and knew how to increase traffic to my site."

The Solution:
Cindy contacted SouthLand Design for a complete re-design of her web site to include search engine optimization and maintenance. SouthLand Design re-designed the graphics, organization and style of the site to present a more professional image. In addition to that, several Flash movies were created to effectively display the experience, level of quality and the overall expertise Party Palz is capable of delivering.

Since that time, we have continued to improve and enhance the look and content of the web site as well as implementing several marketing strategies.

The Results:
Cindy describes the results she has experienced: "Once our new site went live, it was obvious that the methods used by SouthLand Design increased web site traffic and calls, improved the overall web site image and professional presentation, and as a result, increased business with more closed deals from Web leads.

Overall Experience Working with Southland Design:
Cindy stated, "I couldn't be happier working with Southland Design. I am confident that they take a sincere interest in my business. My site is always monitored to ensure that it is running efficiently and updated on a regular basis. It is obvious to me that an abundance of research has been done on my field by SouthLand because of how well they understand my business. I am very impressed by the effort SouthLand puts into marketing my business as well. Every new idea and suggestion have proven to be a profitable enhancement! Knowing that SouthLand is working to promote the advancement of my company allows me to spend more time and energy servicing my customers instead of worrying about my web site SouthLand offers so much more than I ever expected out of a web designer." When asked about any future plans, Cindy said, "I intend to remain a long-term customer of Southland Design because I know that my business will only continue to become more prosperous as a result of working with them."